IUSCA Welcomes PLAE as Official Ongoing Partner
- 1 day ago
- 2 min read
We're proud to announce that PLAE has joined forces with the International Universities Strength and Conditioning Association (IUSCA) as an ongoing official partner. This collaboration marks an exciting step forward for both organizations, uniting our shared drive to elevate the field of strength and conditioning.

PLAE’s relentless commitment to innovation and performance perfectly aligns with the IUSCA’s mission to advance strength and conditioning through education, research, and industry collaboration. Together, we’re creating more opportunities to inspire and support practitioners, researchers, and coaches around the globe.
"We truly value PLAE's steadfast focus on upholding the highest standards in facility and equipment solutions, and contributing to the growth of our profession," said Aden Flannagan, Director of the IUSCA.
"Their approach not only delivers exceptional tools and environments but also fosters a community where excellence thrives. This partnership feels like a natural fit, and we're eager to see the impact we'll make together."
Echoing that sentiment from PLAE's side: "Partnering with the IUSCA is a great opportunity to support and empower the global coaching community with education, tools, and insights that elevate human performance. We’re proud to align with an organisation that shares our vision for the future of strength & conditioning." - Tom Atkinson, Regional Director, Europe.
PLAE is a global leader in human performance innovation, dedicated to designing premium training experiences that exceed expectations. With an unwavering commitment to excellence in design, function, and customization, PLAE partners with high-performance athletes, coaches, and facilities worldwide. By pushing boundaries and redefining possibilities, PLAE creates environments where athletes can thrive, continuously improve, and pursue their passion at the highest level. Every product and solution reflects a passion for innovation, ensuring athletes can continue doing what they love, longer.
For more on PLAE, visit https://www.plae.us.