Ron McKeefery and PLAE Unite to Inspire at the IUSCA International Conference
- Jun 2
- 2 min read
The IUSCA is proud to announce that PLAE will be the official sponsor of the keynote address by internationally recognised coach and educator, Ron McKeefery, at this year’s conference.

Ron McKeefery is globally acknowledged as a leader in sports performance and athletic development, having been twice named Collegiate Strength and Conditioning Coach of the Year, as well as being named a Level 8 Master International Strength and Conditioning Practitioner (mISCP) by the IUSCA.
With an outstanding career spanning decades, Ron's passion, insight, and hands-on experience have profoundly shaped the development of thousands of athletes and coaches worldwide.
Ron has long collaborated with PLAE, driven by a shared commitment: to educate, inspire, and empower coaches across all levels of sport and performance. This mission directly aligns with PLAE’s guiding principle to Inspire Human Performance.
At the conference, Ron will deliver a timely and impactful session titled “Motivating the 21st Century Athlete.” This topic addresses the unique challenges and opportunities facing coaches today and aligns seamlessly with both Ron and PLAE’s dedication to elevating the standards of coaching practice and supporting the future of the profession.
Ron McKeefery’s evidence-informed approach and commitment to educational excellence, together with PLAE’s innovative solutions and dedication to advancing athletic environments, are strongly aligned with the IUSCA’s core values of education, innovation, and professional growth. This partnership embodies our collective vision to foster the highest standards in strength and conditioning and supports our ongoing mission to enhance the global community of coaches and practitioners.
The PLAE team will also be on-site throughout the event, excited to engage with attendees. Whether you’re planning a new facility, upgrading your performance space, or simply keen to learn more, PLAE’s representatives will be available to explore how they can support your future goals.
We look forward to welcoming you at the IUSCA International Conference on Friday, June 6th.
Event Details:
Date: Friday, June 6, 2025
Time: 9:00 AM – 6:00 PM BST
Location: Carnegie School of Sport, Leeds Beckett University, Headingley Campus, Leeds LS6 3QL, UK
Registration: www.iusca.org/conference
Ticket Information:
General Admission: £95
IUSCA Accredited Members / Students: £75
About PLAE
PLAE is a global leader in human performance innovation, dedicated to designing premium training experiences that exceed expectations. With an unwavering commitment to excellence in design, function, and customization, PLAE partners with high-performance athletes, coaches, and facilities worldwide. By pushing boundaries and redefining possibilities, PLAE creates environments where athletes can thrive, continuously improve, and pursue their passion at the highest level. Every product and solution reflects a passion for innovation, ensuring athletes can continue doing what they love, longer.
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